Zkandavel Infotech · International Client Acquisition

Build a predictable pipeline of foreign clients.

Digital marketing + LinkedIn Sales Navigator + targeted sales execution — designed to move international prospects from target account to qualified conversation, meeting, proposal and customer.

IndiaDelivery & engineering hub
DallasUS client-facing market
LinkedInTarget-account acquisition
90 DaysValidate → optimize → scale
One system for Marketing + Sales

Marketing and Sales work as one pipeline.

We connect marketing activity with sales activity so every campaign can be measured from target account to revenue.

01

International Digital Marketing

Market positioning, website/landing pages, content, SEO foundations, campaign strategy and conversion tracking.

02

LinkedIn Sales Navigator

Identify target companies and decision-makers by country, industry, role, company size and buying signals.

03

Outbound Sales

Personalized connection, messaging and follow-up sequences designed to create qualified conversations.

04

Lead Pipeline

Track prospects through contacted, replied, qualified, meeting, proposal and customer stages.

05

Content & Authority

Build credibility with consistent LinkedIn content, case studies, proof points and market-specific messaging.

06

Reporting & Optimization

Monthly KPI review identifies what is working and reallocates effort toward higher-quality opportunities.

07

International Market Intelligence

Research country, industry, competitor, buyer and offer signals before expanding prospecting.

08

Account-Based Marketing

Prioritize named companies and decision-makers instead of treating every visitor or lead equally.

09

Email & Follow-Up Engine

Coordinate email and LinkedIn touchpoints with controlled sequences, qualification and response tracking.

10

Conversion Optimization

Improve landing pages, offers, CTAs, discovery-call flows and lead qualification to increase meeting quality.

11

Sales Enablement

Prepare pitch decks, case-study proof, discovery questions, proposal structure and objection-handling assets.

12

Growth Analytics

Connect campaign source, prospect activity, meetings, proposals and customer outcomes for management visibility.

International Client Acquisition Engine

Marketing → Demand → Sales → Revenue → Intelligence

One connected operating system for entering international markets, generating qualified demand, converting opportunities and learning from revenue data.

01

Marketing

Positioning, SEO, content, landing pages and market-specific messaging create visibility and trust.

02

Demand

ICP research, target accounts, buyer signals, LinkedIn prospecting and inbound/outbound programs create qualified demand.

03

Sales

Qualification, discovery, follow-up, proposals and sales enablement move qualified prospects toward opportunities.

04

Revenue

Connect opportunities, customers, acquisition cost, conversion and revenue so growth is measured by business outcomes.

05

Intelligence

Use campaign, prospect and sales data to identify winning markets, offers, segments and channels for the next cycle.

Monthly Investment

Choose the growth stage.

The growth multiples are planning targets/frameworks, not guaranteed revenue outcomes. The first 90 days establish the baseline.

Basic

International Basic

₹50,000 / month
Target framework: 2×
  • 1–2 priority markets
  • ICP & competitor research
  • LinkedIn positioning
  • Sales Navigator foundation
  • Initial target-account list
  • 8 content assets/month
  • Basic pipeline tracking
  • Monthly report
RECOMMENDED ENTRY

International Starter

₹75,000 / month
Target framework: 5×
  • Everything in International Basic
  • 2–3 priority markets
  • Sales Navigator prospecting
  • Personalized LinkedIn outreach
  • Follow-up sequences
  • 10–12 content assets/month
  • Lead qualification tracking
  • Monthly optimization
Growth

International Growth

₹1,50,000 / month
Target framework: 7–8×
  • Everything in Starter
  • 3–4 priority markets
  • Multi-segment ICP
  • LinkedIn + email outreach
  • 12–16 content assets/month
  • Landing-page optimization
  • Weekly pipeline review
  • Advanced KPI reporting
Scale

International Scale

₹2,50,000 / month
Target framework: 10×
  • Everything in Growth
  • 4+ markets / segments
  • Higher-volume prospecting
  • Multi-channel campaigns
  • Paid acquisition strategy
  • Retargeting
  • Sales enablement
  • Advanced dashboard
Commercial note: LinkedIn Sales Navigator, advertising/media spend, email infrastructure, third-party software and applicable taxes are separate unless included in the signed quotation.
90-Day Roadmap

Validate first. Scale what works.

MONTH 01 · FOUNDATION

Build the acquisition engine

  • ICP and country selection
  • Competitor & buyer research
  • Offer and messaging refinement
  • LinkedIn optimization
  • Sales Navigator setup
  • CRM/pipeline tracking
  • Conversion and UTM baseline
MONTH 02 · LAUNCH

Generate conversations

  • Target-account prospecting
  • Personalized outreach
  • LinkedIn authority content
  • Follow-up sequences
  • Landing-page conversion work
  • Response & meeting measurement
  • Case-study/proof testing
MONTH 03 · OPTIMIZE

Scale proven segments

  • Identify winning markets
  • Refine messages and offers
  • Scale qualified accounts
  • Paid/retargeting where justified
  • Improve lead-to-meeting conversion
  • Next 90-day scale plan
  • Management growth dashboard
Measurement

KPIs that connect marketing to revenue.

StageKPIsQuestion
MarketCountries, ICPs, target accountsAre we targeting the right buyers?
MarketingTraffic, reach, landing conversion, inbound leadsAre we creating demand and trust?
OutboundProspects, response rate, positive responseDoes the message resonate?
SalesQualified leads, meetings, proposalsAre conversations becoming opportunities?
RevenueCustomers, revenue, acquisition cost, ROICan the winning motion be scaled?
Growth 5× / 10×

Growth is a system, not a promise.

We use the multiplier as a planning framework. Actual results depend on market demand, offer strength, pricing, sales execution, response time, conversion and capacity.

2×Foundation

₹50K Basic. Establish baseline, positioning, ICP, tracking and initial prospecting.

5×Acceleration

₹75K Starter. Build on the foundation with deeper prospecting, outreach and follow-up.

7–8×Growth

₹1.5L Growth. Add multi-market and multi-channel execution with stronger pipeline management.

10×Scale

₹2.5L Scale. Expand market and campaign capacity with paid acquisition and advanced sales operations where justified.

Scale rule: We do not scale spend simply to chase a multiplier. We scale the markets, offers and channels that demonstrate stronger qualified-lead and meeting economics.
Trust & measurement

Build the pipeline with evidence.

Growth plans are operating frameworks, not guaranteed outcomes. Targets, conversion rates and revenue forecasts should be set from your baseline data and reviewed against actual performance.

01

Baseline first

Confirm target market, ICP, current traffic, outreach volume, reply rate, meetings and sales cycle before setting targets.

02

Traceable funnel

Connect marketing, demand, sales and revenue stages so activity can be reconciled with CRM outcomes.

03

No unsupported guarantees

Illustrative growth frameworks are planning models only; actual results depend on offer, market, execution and client-side factors.

Start the 90-Day Program

Build the international pipeline before scaling it.

Let Zkandavel Infotech operate the marketing and sales acquisition layer while your delivery team focuses on winning and serving clients.